Nisshin OilliO "Natural Power of Plants"

Good health for all

01Good health for all

Underpinning the era of 100-year lifespans by contributing to mental and physical health

The Nisshin OilliO Group has extensively studied vegetable oils and fats in an effort to continue enhancing their nutritional value and processing technology to provide them as delicious foods and safe, high-quality ingredients and materials. By proposing delicious meals, diets, and dietary habits, we are dedicated to promoting active, healthy lifestyles in all stages of life and in diverse health conditions.

Shared value

  • Contribute to increasing healthy life expectancy by providing products and services that utilize our extensive knowledge of lipid nutrition.

Social environment and issues

  • In Japan, health expenditures are rising as the population ages and the number of people suffering from undernutrition, dementia, and the like increases.
  • Globally, lifestyle-related diseases due to overnutrition are increasing in some countries, while malnutrition of infants and young children is becoming more severe in others.
  • Health information overload leads to consumer confusion.

Impact on the Group ▲: Risk ●: Opportunity

  • ● Business opportunities expand as the role of food in preventing diseases increases.
  • ▲ People begin to limit their intake of oils and fats to prevent overnutrition.
  • ▲ Information overload means that the value of our products is not properly conveyed to customers.
  • ● Providing straightforward information that resonates with customers enables them to choose the optimal products for themselves.

Specific efforts to resolve issues

  • Expanding the range of lipid nutrition products and services for customers’ health to provide more diverse options paired with straightforward information.
  • Developing and selling delicious products that leverage the high calorie density of oils and fats to provide energy even in small amounts and improve the nutrition of elderly people.
  • Further promoting the shift to a positive image of vegetable oils and fats by continuing to disseminate correct information.
  • Utilizing personal data such as health and preference data to understand consumers and gain insight into lipid nutrition related to personal health issues (e.g., improving and controlling physical conditions).
  • Providing personalized diets to customers to prevent overnutrition, undernutrition, and nutritional imbalances, and ensure that they consume the optimal amount and types of lipids.